1. Introduction
This Privacy Policy explains how our company collects, uses, and protects the personal data of users who access our website https://rentacarsb.ro.
By using this site, you agree to the practices described in this policy. If you do not agree, please do not use our website.
2. What data do we collect?
Personal data (only when you make a booking):
- Name and contact details: Name, surname, phone number, email address
- Booking information: Rental dates, pickup/return locations, car selection
- Billing details: Address and information required for invoicing (required by Romanian law)
- Payment information: Processed securely by payment providers โ we do not store full card details
Anonymous website analytics (collected automatically while browsing):
- Pages you visit: Which pages you view on our website
- How you found us: Whether you came from Google, a direct link, or another website
- Device type: Phone, tablet, or computer
- Browser type: Chrome, Safari, Firefox, Edge, etc.
- Time spent: How long you stay on each page
- Your IP address: Immediately encrypted (cannot be traced back to you)
What we do NOT collect while you browse:
- Your name or identity
- Your email or phone number (unless you submit a booking)
- Your exact location or home address
- What you type in forms before submitting
- Your browsing history on other websites
- Any passwords or login credentials
Website Analytics:
1. Google Analytics (Third-Party Service):
- Helps us understand how visitors use the website
- Tracks pages visited, time spent, and navigation patterns
- Collects anonymous data only โ your IP address is anonymized
- Google may use this data according to their Privacy Policy
- You can opt-out using the Google Analytics Opt-out Add-on
2. Our Private Analytics System:
- Basic website statistics stored on our own servers
- IP addresses are encrypted immediately (cannot be traced back to you)
- No data sharing with third parties
- Used to monitor website performance and booking flow
Our Commitment to Your Privacy:
- No data selling โ We never sell your information to anyone
- GDPR compliant โ Full compliance with EU privacy laws
- Anonymous data โ Analytics do not identify individuals
- Opt-out available โ You can disable tracking if you prefer
Why we collect this: Analytics help us understand which cars are most popular, which pages need improvement, and how to make your booking experience better.
3. How do we collect data?
Personal data: Only when you actively submit a booking form or contact us directly via email or phone.
Anonymous analytics: Automatically collected when you visit our website. A temporary session cookie (expires after 30 minutes) helps us track your journey through the booking process.
Cookies:
This site uses minimal cookies for essential functionality and anonymous analytics:
You can disable cookies in your browser settings. However, essential cookies are required for the booking functionality. For detailed information, see our Cookie Policy.
4. Why do we collect this data?
Personal information (from your booking):
- To process your car rental booking
- To send you booking confirmations and important updates
- To provide customer support if you need help
- To issue invoices (required by Romanian law)
- To comply with legal requirements
Anonymous browsing data:
- To understand which pages are most helpful
- To improve the booking experience
- To ensure the website works well on all devices
- To fix technical problems
- To make the website faster and easier to use
Legal basis: We process your booking information with your consent when you submit a booking form. Anonymous analytics are based on legitimate interest (GDPR Art. 6(1)(f)) as they help us improve the website without affecting your privacy.
5. Who do we share your data with?
Your personal information (from bookings):
- Our car rental partners: To prepare your car and complete your booking
- Payment processors: To securely process your payment (we do not store card details)
- Legal authorities: Only if required by law
Anonymous browsing data:
- Google Analytics: Anonymous data is processed by Google according to their privacy policy
- Our analytics: Basic website statistics stored privately on our servers
- Never sold: We never sell or rent your data to anyone
We guarantee:
- We do NOT sell your information
- We do NOT share analytics with advertisers
- We do NOT use profiling or targeted advertising
6. How long do we keep your data?
Personal information (bookings):
- Active bookings: Until your rental is completed + 30 days
- Invoices: 10 years (required by Romanian law)
- Email communications: Until you request deletion
Anonymous browsing data:
- Website analytics: 24 months for trend analysis
- Session cookies: Automatically deleted after 30 minutes
7. Your Rights
Under EU law (GDPR), you have the right to:
- Access your data โ Request a copy of the personal information we hold about you
- Correct your data โ Request correction of incorrect information
- Delete your data โ Request deletion of your personal information (except invoicing data we must keep by law)
- Object to processing โ You can ask us to stop processing your data for specific purposes
- Data portability โ Request your data in a format you can transfer to another service
- Lodge a complaint โ Contact the Romanian National Supervisory Authority (ANSPDCP)
To exercise any of these rights, contact us at: office@rentacarsb.ro
8. How We Protect Your Data
We take security seriously and use multiple layers of protection:
- Encrypted connection (HTTPS): All data sent to our website is encrypted
- Encrypted IP addresses: Your IP is immediately encrypted and cannot be traced back to you
- Secure cookies: Our session cookie cannot be accessed by malicious scripts
- Secure servers: Your booking data is stored on protected servers
- Regular security updates: We keep all systems up to date
9. Changes to This Policy
We may update this privacy policy from time to time. Any changes will be posted on this page.
Last updated: 10 March 2026